Many people could avoid one of the UK’s deadliest cancers by lifestyle changes, researchers say today.
Tobacco and obesity are responsible for 40% of cases of cancer of the pancreas, according to Cancer Research UK.
The disease affects 8,800 people a year and just 3% will live for five years or more after diagnosis.
The statistics were released by the charity as part of a new campaign to tackle the disease.
It said it plans to double spending on research into the disease in the next five years.
Sara Hiom, director of early diagnosis, said: “Cancer is a complex set of diseases. For some, lifestyle can play an important role, and is one aspect of the disease that we have some control over.
"Pancreatic cancer is a disease with poor outcomes and is less well understood, so it’s important that we talk about the things people can do to stack the odds in their favour and reduce their risk."
Cancer expert Professor Jeff Evans, of the Beatson Institute, Glasgow, Scotland, said: As a clinician it’s devastating when I have to tell a patient with advanced pancreatic cancer that there are limited treatment options that can help them.
“Survival for this disease remains shockingly low and this has to change."
He added: "At the same time it’s important to remember that people can take steps to reduce their risk of developing pancreatic and other cancers, by not smoking and by keeping a healthy weight – especially if you are prone to carrying too much around your middle.
"Keeping physically active and cutting down on red meat may also help reduce the risk."

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